As someone living in Melbourne, I am shamefully behind in the healthy, exercise lifestyle that has really taken shape in the last few years. Seen constantly on social media are the green smoothies, matcha lattes, smashed avocado brunches, and the daily gym tags on Instagram stories, that would put anyone trying to make the change to a healthy lifestyle to shame. For us, Joanna Pellegrino is someone who is making the transition into that lifestyle a little bit easier and more realistic.
Through her Instagram feed, she has created ‘highlight stories’, making it easier for her followers to navigate what they are ideally looking for and hoping to get out of visiting her Instagram page. My favorite of her highlight stories, Nutrition, is incredibly informative and helpful in learning about the different benefits each ingredient has. It’s done in such a raw and organic way and with love behind it which is what makes it so appealing to someone who has always put other things before eating healthy.
Her Food story is not only helpful, but it’s so visually appealing (healthy food has never looked so good!). It provides someone like me, who is not all that equipped in the cooking sector, with ideas on what to cook and what ingredients to purchase in order to create a healthy meal. Her approach isn’t pushy or preaching unrealistic lifestyle changes, instead, it suggests small healthy changes that could be incorporated into anyone’s daily routine quite easily.
Joanna shares her lifestyle with her followers so we chose to invite Joanna to come shopping with us. In order to create beautiful, healthy food, you need ingredients, and what better location to do so than the Prahran Market with our X NIHILO bags in tow.